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Creativity & Chaos

In this absolutely fantastic Creative Mornings talk, Ben Chestnut, founder of Mailchimp, talks about how to foster a creative culture. My takeaways after the video…

If I learned nothing else from this video, it’s this: Side projects are critically important.

Many side projects will go nowhere, but some will be huge successes. And you never know what’s what until afterwards (or as Steve Jobs would say, “You can’t connect the dots looking forward.”).

Mail Chimp itself was a side project!

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Have any questions or comments about this post? Email me at or contact me on Twitter at @ChrisFerdinandi.

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