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Shopping Cart UX

A Target shopping cart

You probably don’t think about shopping carts as having a user interface, but they do. Target has done something pretty neat to improve the UI, and by extension, the UX, of their shopping carts.

They made the entire top rail a handle.

I’d never thought about this until I went to grab my cart from the front this weekend. The curved edge with space for your fingers makes pulling and steering the cart a lot easier—particularly useful when navigating a crowded store.

What’s a small change you can make to one of your projects that makes life a little bit easier for your users?

🚀 I just relaunched my Vanilla JS Pocket Guides with new code examples and real projects to help tie everything you’ll learn together. Check it out.

Have any questions or comments about this post? Email me at or contact me on Twitter at @ChrisFerdinandi.

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